brand

1. brand (noun) — sense 1

Definition: A mark or scar made by burning with a hot iron, especially to mark cattle or to classify the contents of a cask.

Example: “Well, in the first place, every cattleman has to have a brand to identify his stock. Without it no cattleman, nor half a hundred cowboys, if he had so many, could ever recognize all the cattle in a big herd. […]”

2. brand (noun) — sense 2

Definition: A branding iron.

3. brand (noun) — sense 3

Definition: The symbolic identity, represented by a name and/or a logo, which indicates a certain product or service to the public.

Example: The Amtrak brand revitalization approach represents one of the most ambitious, comprehensive, and systematic experiential marketing approaches I have ever seen.

4. brand (verb) — sense 4

Definition: To burn the flesh with a hot iron, either as a marker (for criminals, slaves etc.) or to cauterise a wound.

Example: When they caught him, he was branded and then locked up.

5. brand (verb) — sense 5

Definition: To burn the flesh with a hot iron, either as a marker (for criminals, slaves etc.) or to cauterise a wound.: To mark (especially cattle) with a brand as proof of ownership.

Example: The ranch hands had to brand every new calf by lunchtime.

6. brand (verb) — sense 6

Definition: To make an indelible impression on the memory or senses.

Example: Her face is branded upon my memory.